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About Winners

WINNERS is a CRM and Business Intelligence agency that specialises in the unique needs of the sports industry.

Our management team has over 70 years of sports industry experience between them working with local, national, regional and international rightsholders, from clubs, leagues, and events, to governing bodies and associations.

We take the principles of CRM and use them to address the unique challenges and opportunities of the sports industry: the natural loyalty that sport generates, the peaks and troughs that come with winning and losing, and a level of media coverage that most brands and businesses have to pay for.

Governing bodies that rely on public funding, and clubs that suffer fluctuating fortunes, will be able to create a sustainable business model driven by an unparalleled level of customer service and access to insights that enable fact-based decision making.

By converting fan loyalty into repeat purchases and re-engaging disenfranchised fans, clubs and teams can experience year-on-year financial growth irrespective of success.  Federations retaining players and volunteers already participating will no longer have a reliance on major event hosting to create legacies.

Winners provides the support, guidance, tools and tactics to help you achieve all of this - we implement the CRM processes used by the most successful companies in the world, aligned for the size of your organisation and business goals.

We focus on what’s important to you - the unique challenges and opportunities your sport creates.  We’re effective and efficient and when we deliver results, it’s within a strategic CRM framework to ensure ongoing progress to your end objectives.

To learn more about WINNERS and our approach to CRM contact us or fill in the form on the right and let us call you back when it is suitable for you.

The Way We Work

Winners provides a great work environment where we encourage development, growth, openness and transparency, where we work with a sense of pride and responsibility, and where teamwork and collaboration are at our core.

We consistently apply the highest standards of excellence to our client output and operate as an integral part of their team - our aim is to deliver a WOW! to our clients and to each other.

We pro-actively share our knowledge internally and externally so we and our industry continues to grow and we always do our best - for our clients, our colleagues, ourselves and our company.

The key to our success stems from our globally renowned experience combined with our ability to operate an agile and lean business from the heart of Manchester. Whether you're taking your first steps into the data driven world, or already have advanced processes in place, Winners is equipped to provide a tailored approach to suit your specific business needs.